Sales is a critical part of any business, as it directly impacts revenue generation. A successful salesperson must be knowledgeable, confident, and equipped with the right techniques and strategies. Here are the top ten sales techniques and strategies that will help you become a successful salesman:

1. Know Your Product: Understanding the features and benefits of the product you are selling is crucial. You need to be able to articulate the value it brings to your clients, and how it solves their problems.
2. Build Relationships: Building a relationship with your clients is key to making a sale. Listen to their needs, show genuine interest, and follow up with them regularly.
3. Identify Pain Points: Understanding your clients’ pain points can help you tailor your approach and effectively present your solution.
4. Ask Questions: Asking questions is an effective way to engage with your clients and understand their needs. This information can then be used to customize your sales pitch and provide relevant solutions.
5. Empathize: Empathy is the ability to understand and share the feelings of others. Salespeople who demonstrate empathy are better able to connect with their clients and build trust.
6. Present the Benefits: Focus on the benefits of your product or solution, rather than just its features. Highlight the impact it will have on your clients’ lives and businesses.
7. Handle Objections: Objections are a natural part of the sales process. Anticipate potential objections and have effective responses ready.
8. Close the Sale: Closing the sale is the final step in the sales process. Be confident and clear in your delivery, and ask for the sale in a polite and professional manner.
9. Follow Up: Following up with clients is important for maintaining relationships and ensuring repeat business.
10. Continuously Improve: Sales is a dynamic process, and it is important to continuously improve and update your techniques and strategies. Stay up to date with industry developments and incorporate best practices into your approach.

In conclusion, these top ten sales techniques and strategies are designed to help you become a successful salesman. Remember, success in sales is a combination of preparation, practice, and perseverance.