Category Archives: Video Marketing

Videos Marketing as Compared to Other Forms of Marketing

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Videos Marketing as Compared to Other Forms of Marketing

Setting up a business is just the beginning. The real challenge is to market it and let others know about your product and services. Perhaps we all know that it costs a fortune to advertise your product in the domestic market and it also takes time for you to gain speed. Some small business owners may not have the luxury of time and money with them which compels them to wind up their shops before their product has managed to reach the ears of the audience. This really sounds cruel but this is the bitter pill which most of them had to gulp before Video Marketing had put its foot in the business world.  This new technology has come as a saviour to bail out start-up businesses and businesses that have struggled to prove their existence since their inception.

We first need to understand what exactly Video Marketing is and how it is helpful to entrepreneurs and other business owners.  As the name goes, you can create a video showing your presentation, product quality, utility of the product etc. In order to set up these videos, you do not need any professionals to work for you. You can make use of your own talents and give your voice to the video. You just need to present your business plans along with some product explanation. Once you have the video ready, you can upload it on you tube or any other video portal which is visited by number of people on a daily basis.

Well, let’s talk in detail about how video marketing is in comparison to other methods of marketing.

Video V/s Email Marketing:  In email marketing, the seller sends bulk email to prospects with a hope that they will revert to him with the intention of signing in for the product. However, the chances of the prospects reverting to the buyer are miniscule. On the other hand, video marketing has an edge over email marketing as it succeeds to leave a stronger impact with its visuals. The customer also gets the chance to go through the presentation which is somewhat difficult to out it across in an email. Moreover, they also get to hear someone explaining the product to them which leaves a sharper imprint on the minds of the customer.

Video V/s Article Marketing: Article marketing is a good mode of advertising your product. Buyers are always ready for a hunt to get more information of the product they want to buy and they get to read the articles written by experts, sellers, article writers and people who want to bring their stuff in limelight. However, if we speak about graphs and try to explain them in the article, it may sound bit confusing which will eventually lead to the reader getting completely plugged off and may move onto something else. We may once again find Video Marketing as a solution to this problem. Since it will be in the form of a video, the viewer will find it interesting to view it all and in this process may even develop likeliness for your product.

Though video marketing is not a fool proof technology, yet it’s highly beneficial for sellers who want to give it a shot and perhaps things may work out well with them.

Selling, selling, selling

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Selling, selling, selling

Make selling a fun thing by cold calling, door knocking and telemarketing. Every year I start over with the basics…going to see customers, telemarketing like a machine, job sites, door knocking, networking, referrals, Internet marketing, blogging, video marketing and much more. Remember everybody’s job in a business is selling….Selling, Selling!

I remember when I help my friend start a office supply company…we worked nights dropping off catalogs on door steps of businesses. Again selling is going the extra mile…and doing the unexpected to get a sale. Also when we sold office supplies to those customers we would give the office manager a rose to tell her (usually women) thank you buying our office supplies. We grew that company to 50,000 plus in sales. Again do the unexpected. Remember partner with your customers.

Video Marketing

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Video Marketing

I have been doing video marketing for years.  I got tried of adding one video a time to twenty plus video sites.  So I started to look around at different submission sites to speed up the process.  I found two…Tube Mogul and Traffic Geyser.  I used the Free version of Tube Mogul for a while on till they said I was submitting to much.  So I looked for a better solution…which I found Traffic Geyser, yes you have to pay for it but it does so much more.  Posting to about 20 videos site, status sites, blogs, podcast directories, social bookmarking sites, article directories, and much more.  I become an internet marketing guru over night.  So if you are interested in trying it click the link below.  Try it for 21 days for a Buck…!!!!!  It works.

 
Get more web traffic, build bigger lists & influence search engine results. Sign up now for Traffic Geyser. 21 day trial, just one buck!

Internet Marketing Highway

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Internet Marketing Highway

Sorry I haven’t been around for a far…with the Holidays and Family in town I have been busy.  But I haven’t stop internet marketing with different tools like Youtube.  Video Marketing is very hot…I get calls everyday about the videos.  People want to buy machines or buy parts from us.  If you do it a lot you will become a selling machine.  Another weapon in internet marketing for you.  Don’t forget to make your channel in Youtube play automatic when someone lands on your channel.  That will give you more hits through that main video on your channel.  Always friend people that do the same thing you do…Like Heavy Construction Equipment.  (Like me)  They will comment and you should do too.  If you have time make it a point to learn everything about YouTube.

 

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Internet Marketing with Videos

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Internet Marketing with Videos

What I mean with that phrase above is video marketing like a superstar.  There is couple easy tricks you need to learn first:

  • Video your products or information like you know what you are talking about
  • Educate the viewers (i.e. Caterpillar 980H Wheel Loader…talk about tires, hours and so on)
  • After you are done with the video then go to Google Keyword Tool..and do some research on how to get on the first page of Google search page…(I try to look for 300,000 to 500,000 search queries–that is just my opinion)
  • Ok you have your name of the title ready….Now upload to YouTube (you can upload to other video site later)
  • Give a good description for the section below the video….ADD A LINK BACK TO THE YOUR WEBSITE WHERE THAT PRODUCT IS!!!!
  • Give good meta tags that relate to video and description.

Finally repeat this process over and over and over…it should bring you a lot of Sales

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Be a Productive Salesman

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Be a Productive Salesman

To be ahead of the curve is to be very productive.  What I mean is contacting prospects and customers all time with specials and new products.  If you use your CRM Software…..You will be very successful….I know you have heard that from me before but you need to do it and try it.  I use the ACT Sage Software for years and still being very successful.  Here some thoughts on being productive:

  • Tele market all the time–“Get on the Phone”
  • Be in front of customers…(they also know their competition)
  • Use Social Media to Sell and Promote your products (LinkedIN)
  • Create a great List of Prospect and Customers (CRM Software)
  • Create a Email Mailing List
  • Create a Direct Mailing Strategy
  • Create a Great Website with a Blog
  • Create a Squeeze Page Website (to collect email addresses for Email Mailing List)
  • Create a Fan Page on Facebook for Like Minded People
  • Create an Industrial Group on LinkedIN
  • Create a Marketing Plan for Classified Sites
  • Look in to a Pay per Click Campaign
  • Create a Company Youtube Channel
  • USE ALL THE TECHNOLOGY TO BE SUCCESSFUL

Just be productive and the SALES WILL COME…THESE ARE JUST SOME SMALL WAYS TO BE A PRODUCTIVE SALESMAN

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Internet Video Master for Sales

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Internet Video Master for Sales

If you want help with blasting through the internet with your video.  Here is a great suggestion to be the Best Salesman in the World.  You can publish photos, video, audio, and text…all in one push of a button.  The website is call Pixelpipe.  Try it….it works great.  Like most great people says, “Be everywhere”….This website will be a great start for you to become a great salesman.

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Magic Pill of Sales

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Magic Pill of Sales

There is no magic pill of sales, Just Hard Work. But If you use all the tools of Internet Marketing…It is almost like having a magic pill.  You Have to use Video Marketing and Social Media Marketing.  I get call every day about heavy equipment that we promote on the web by my efforts of Internet Marketing.

Couple Different Video Sites that work for me

  • YouTube
  • Dailymotion
  • Metacafe

Those three are a great way to advertise your products and receive sales

 

Internet Marketing Strategies and Techniques

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Internet Marketing Strategies and Techniques

Internet marketing is a trial and error.  Everybody wants the magic pill on how to internet market,,,but the real thing is to see what works in your industry.  What works very good in my industry is Video, so I market the video on different heavy equipment that we own.  Test the waters.  Some others could be blogging everyday about a internet topic that has to do with their product.  Again test the waters.  That is what so great about the internet…you can test, fail, and succeed.  If you were selling hair products for women then maybe the Social Media would be a fit in your Internet Marketing.

I personally use all Internet Marketing Techniques and Strategies, but it will take time to succeed.  If you need help, let me know.

 

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Salesman Tip of the Day

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Salesman Tip of the Day

One tip for today…Are you using the tools that you have at your fingertips. A Smart Phone and Internet.  You can create great videos with your Smart Phone (IPhone) and upload to different sites.  Make great videos about your products everyday.  Your around it everyday.  I mean Video Marketing with YouTube.  One of the most powerful tools on the internet.  If you do it right, you can be on the first page of Google.  I upload eight video onto YouTube with keyword research and should be on the first page of Google in couple days.

These videos have people coming to our website and calling us for heavy equipment around the world.  Use the technology and THEY WILL COME.

And if you can not do it then let me know, I can HELP YOU.  JUST EMAIL ME BELOW.

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