Product Knowledge is a key to be a successful salesman

To become someone successful in life, you need to go through a lot of struggle and hardships in life. Nothing will come easily at your doorstep. Continuous struggle is the only way by which you can attain a successful career. When it comes to become a successful salesman the effort increases. You got to sacrifice a lot of things in life and only focus on your skill. Becoming a successful salesman is perhaps the hardest profession. It is not easy to sell something to an unknown person. It is rather difficult to get someone’s attention towards you and once you have it, you got to exceptionally good to pitch the product that you want to sell. At times, people may not feel the need of your product or service but somewhere down the line, the thing you are selling plays an important part in their life that they are unaware of. You got to make them aware of the importance of your stuff to them in their life. They may never find it important as long as they feel the need for it. It should be you who will work as an eye opener to them making them realize the importance of the product or service in their lives.

One very important thing that plays a crucial role to become a successful salesman is the product knowledge of the salesman. If the salesman knows what he is selling and how important it is in a person’s life, he/she may not find it difficult to create a need in the mind of the prospect. The salesman only has to convince the prospect that not having the product can have serious ramifications in his life and he can protect his interest by buying the product from him.

A salesman should also keep an eagle’s view on the competitor’s product and services. It is not just him who is selling things. There are many other men and women who are in the same profession and are selling competitive products. Therefore, he should be in a position to counter a prospect when the prospect starts comparing his product with the product of some other company. This means that the salesman should not only learn about his product but also have to study what the competitors are selling and how better they are in terms of their quality. Also need to check on the features they competitors are offering and what strategy you can follow to counter those features.

Alternatively, innovation is something that helps the salesman in selling the product. A salesman is the eye and ears of the company he is representing. Therefore, if at all he gets to know of something that is superior to what he is selling, he can make a note of it and inform his company about it. Concurrently, he should also make a note of customer’s grievances or complaints that they had with a particular product. He can let the company know about such grievances and thus make things better for the end users.

Salesman Using Apps on Smart Phone

Salesman Using Apps on Smart Phone

I use my Smart Phone everyday for the Apps to make me a more productive salesman. There are Application that you can scan a prospect business card and email you back to the office to store in your CRM Software. The Adobe Reader App, you can store important documents like Credit Application, Brochures and Specs of your products…email straight out of your smart phone when the customer ask at your appointment or on your way out of the appointment. So while the prospects are on the way back to their desk…the documents are in their email inbox. The YouTube App that you can video your products in HD and upload straight from your Smart Phone. All your Social Networks has Apps that you can access on your Smart Phone…Use the Technology!!! Another great App is the Voice Recorder app to give you reminders and record important messages. To do list Apps are a great way to be more productive and knock the things off your list.

Another Great Application is Google Drive, where you can store documents, pictures, videos, and much more. You can add this to your Desktop company at work, home and on Smart Phone….and them be able to share all the information on all the devices. It works Great!!!!

That just a couple great apps to my you a more productive salesman. There are 10s of 1000 much more.

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Become an Email Marketing Salesman

Become an Email Marketing Salesman

I have use other email marketing programs and have not had success.  The one that I am using now is Constant Contact.  What I like about it…that it has the capabilities to share to all my Social Networks by the push of the button.  Plus it tracks the clicks in your email template.  If I was you I have them design your email template after your  website, so all the clicks in your email is track back track to your company website.  And what I mean by tracks, it comes with it own analytics.  To be successful with an email marketing plan you need to make it in engaging and inviting for the customers to contact you.  So try it out…you can’t lose.

 

Email Marketing a must for your business

Constant Contact

Constant Contact

Content Marketing Salesman

Content Marketing Salesman

To be a great Content Marketing Machine Salesman…you have to Blog, Blog..a post everyday.  Talk about stuff that is relevant that you sell.  Try not to be a pushy salesman in your blog.  Give great informative snippets of information about your products.  Remember….CONTENT IS KING IN THE INTERNET WORLD.

So get away and start blogging on your website.  Make it fun and challenging at the same time.  Make a game out of it.  So go to Bluehost and open up an account and start blogging (WordPress—Simple Scripts) your way to successful in SALES.

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Salesman Blogging

Salesman Blogging

To be successful in blogging is to be everywhere also…Create a Blogger/Blogspot, Weebly, and HubPages.  Remember to be successful in sales in today world you need to be everywhere.  And I can’t predict where Google will pick up your sites and put it in the search engine for ranking, so you can be found.  Just remember unique content on each different websites…I know it is a lot of work, but it will pay off.  Content, Content, Content.

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Internet Video Master for Sales

Internet Video Master for Sales

If you want help with blasting through the internet with your video.  Here is a great suggestion to be the Best Salesman in the World.  You can publish photos, video, audio, and text…all in one push of a button.  The website is call Pixelpipe.  Try it….it works great.  Like most great people says, “Be everywhere”….This website will be a great start for you to become a great salesman.

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Salesman Tip of the Day

Salesman Tip of the Day

One tip for today…Are you using the tools that you have at your fingertips. A Smart Phone and Internet.  You can create great videos with your Smart Phone (IPhone) and upload to different sites.  Make great videos about your products everyday.  Your around it everyday.  I mean Video Marketing with YouTube.  One of the most powerful tools on the internet.  If you do it right, you can be on the first page of Google.  I upload eight video onto YouTube with keyword research and should be on the first page of Google in couple days.

These videos have people coming to our website and calling us for heavy equipment around the world.  Use the technology and THEY WILL COME.

And if you can not do it then let me know, I can HELP YOU.  JUST EMAIL ME BELOW.

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Start a Blog for your products as a Sales Tool

Start a Blog for your products as a Sales Tool

Starting a blog is one of the easy tools to do as a salesman.  Talk about the benefits of your products.  Share stories of your products that help, inspire and even much more.  Share with the world.  Try not to sell…again be true to your readers…DON’T ALWAYS SELL ON YOUR BLOG, or you will lose readers.

Blogging is a tool to create a name of you and your brand…Use it.  It is a very powerful tool.  Make it fun and challenging, it could be rewarding in the future.  Create a information website/blog about news in your industry (i.e. heavy equipment–that is what I did).

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What does it take to be number one?

What does it take to be number one?

Dedication

Goals

Embrace Technology (i.e. Smart Phone)

Cold Calling Machine (Door to Door and Telemarketing)

Network with prospects and customers

Product Knowledge

CRM Software (Use it and it will Reward You)

Marketing (Direct Mail, Email, Publications)

Internet Marketing (Blogs, Webstie, Videos, Social Media, Article Directories, Status  Sites, and so on.

Each one of these is a small snippet of becoming a Great Salesman in your Field.

Contact me below if you want me to go in more detail.